Promomedia collaborates with Gillette of Procter&Gamble, being focused upon the in-store marketing direction. The activity includes generation and implementation of shopper marketing ideas, consistent with the image and strategies accepted by the manufacturer at international level.
The product displays portfolio were developed for different retail formats in Republic of Moldova, highlighting the Gillette products in-store area, and effectively present the brand to the customer. The immediate effects replicated in the sales growth and the brand image development.
